Project: Brighter Card Design

Overview:

For Bright Teams, we focused on designing business cards that encapsulate the essence of their brand – transformation, humanity, and lifelong learning. Our aim was to create a card that not only serves as a functional tool for networking but also communicates the core values and vibrant culture that Bright Teams embodies. Using a clean, modern design infused with bright colors that reflect their optimistic and positive approach, the cards feature key information stylishly arranged to invite further conversation and exploration. We also incorporated elements that hint at the principles of positive psychology, which are central to their methods. This design strategy ensures that each card handed out is not just an introduction but an invitation to engage with a culture-centric, transformative company.