South City Pharmacy

The Problem

South City Pharmacy needed a brand identity that would set them apart from traditional pharmacies while maintaining professional credibility. They wanted to convey their commitment to both conventional and natural medicine approaches, requiring a logo that would bridge these two aspects of their practice while remaining trustworthy and approachable.

The Solution

We created a logo that artfully combines natural and pharmaceutical elements. The design features a stylized apple symbol with integrated leaf motifs, suggesting both health and natural wellness. The purple and green colour palette was carefully chosen to blend traditional pharmacy colours with natural, organic tones. The typography is bold and clear for the business name, while ‘PHARMACY’ is presented in a softer green, creating a visual hierarchy that aids recognition while reinforcing their dual approach to healthcare.
Logo Design NZ
South City Pharmacy Ecommerce Website

The Outcome

The new logo successfully positions South City Pharmacy as a modern healthcare provider that bridges traditional pharmacy services with natural wellness. The design works effectively across all their materials, from storefront signage to product labels and prescription bags. The simple yet meaningful symbolism helps them stand out in the pharmacy sector while maintaining the professionalism essential for a healthcare provider.

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