Overview:
For Oakura Meat Co & Fine Foods, a boutique butchery known for its quality meats and gourmet products, we designed a series of internal signs that do more than just decorate. Each sign features a local street or surf break, connecting customers not only to the geography of Oakura but also to its vibrant surf culture. These signs serve as both a navigational guide within the store and a conversation starter, blending local lore with the shopping experience. Crafted from high-quality materials to complement the store’s rustic yet refined aesthetic, the signage enhances the shop’s ambiance, making it a destination not just for food but for a unique cultural immersion.
